I can’t see this working without a major upgrade of attitude and skills for the staff at Halfords. I hope it happens as effectively Halfords is my LBS(?) but don’t use it much as nothing much of interest there. Their latest advert in MBUK is a six page cover foldout showing stuff from FSA, Hope, Thomson, Troy Lee, XT and XTR etc none of which is currently available (bikehut anybody?)
Given this huge advert they have some way to catch up, unless all the good stuff is going to be web buy and collect, which is rather defeating the object.
Also given the huge adverts, you can guarantee that Carerra, Boardman and Voodoo will continue to get great reviews in MBUK and Bikeradar.