Bikes – Nothing stands out for me. Trek and specialised seem to back there products with a great warranty and no doubt are amount the top spenders in development. My next bike probably wont be either though.
Components – SRAM have never let me down. Magura and shimano brakes seem simple and robust. Not convinced by Avid or Formula, maybe I just prefer mineral oil.
Clothing – Gore – Expensive but some of the best bike clothing I have and very durable.