Swept bars of various designs have been around for yonks. These aren’t exact H-bar copies but they are very obviously inspired heavily by them.
I admire Mr Jones’ innovation and I understand that he’s developed a business model that hangs on the perception that he produces ‘premium’ products but I also instinctively dislike the idea of the benefits of innovation being restricted to those few who can afford them.
IANAL but I doubt JJ has a legal case for preventing ‘copies’ of loop bars like this. Given the absurd pricing of the originals (especially in the UK), I’m not sure he has much of a moral case, either. I’m conflicted.