Singletrack is the only riding magazine i go near now.
I used to read Mbr etc. but as time wore on i realised i don’t really get anything in the mags i won’t get online for freeish anyway.
I’m rarely influenced by a magazine such as mbuk saying something will be rad to the power of woop, and, like to think of myself as a marketing persons nightmare…. although ultimately we’re all fools for the marketing.
So mondeo mag for mondeo man is pretty much the answer. I work with a guy who is best described as anal. He talks about riding in a very clinical way like he’s doing a review of everything in an mbr style tone of voice.
It’s amusing to me anyway. He always seems to have a copy of what mtb on his desk.