Ta Daaaaaaaaaaaaaa. Here I am, cyclists. Put your helmets on.
In fact, I need some new INITIAL RENTAL (I write it in caps for the dimmer cyclists) gifs for my website, because some people want a longer initial rental period than the 3-months I have always shown (also other companies insist on advertising with daft 9-month IRs, to trick people into thinking the rentals are cheaper) …. so I though I’d share how I’m making them.
I try to do as much “real” as possible, the only digi bit will be a digital-style typface number to be divved on this sign board. I even make the board with real flashing lights (Land Rover LED indicators rigged up to a 12v motorbike battery jammed in the back of my pants like a Colt 45), rather than div them on later. Real is better than fake.
I film in my barn using a GoPro Hero 5 in 4k 30fps. Well-lit, including some backlighting to avoid a green halo effect. Then will be edited by David (my super new front end chap) in Premiere and After Effects on his new iMac.
The segments are then cut into small interesting bits, and reversed halfway through to make a reasonably smooth “looped” gif.
It’s a lot of effort, but a million times better than the crappy generic images used by other car websites.
How good can it get? These have been reduced to 64 colours to reduce the Kb weight, but still, not bad eh?
– Ling