Facebook has changed so much from when it started out.
Many industry experts are saying that its undervalued, why? because people can now 'like' companies, bands, brands etc etc. a bit of data mining on who likes your products gives you the most up to date market research you could ever hope for. For record companies and film studios this is invaluable. kids still download and buy media and pay for it, its the older people who rip it for free.
This 'like' feature is also basically free advertising for the 'in' products and bands, again invaluable for the companies it affects. If the cool kids at school are liking a band everyone else will...
the next step of facebook could be charging companies to have their products available to be 'liked'. all of a sudden that valuation looks pretty realistic.
kids still download and buy media and pay for it
What kids??
I very reluctantly signed up a couple of months ago – mainly because a lot links ended up at the FB login page – I do you Twitter a fair bit and that is sometimes a way of marshalling thought for my self rather then self promotion
A large part of my decision to sign up to FB was the growing realisation that it is becoming a primary method of communication – as the mobile phone was 15 -20 years ago
Still not keen and to be honest don’t really understand it – but at least I’ve got my foot in the door
