Behind the Media: Wyn Masters – athlete and entertainer

Members' FeatureOnline Feature

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Anders concludes this short series looking at the changing face of mountain bike media, with a look at the shifting expectations on athletes. From racer to content creator, Wyn Masters…

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A message from all of us at Singletrack magazine

For over 20 years Singletrack has been a source of information, news and entertainment for millions of mountain bike enthusiasts and as an important focal point for an amazing community of like minded riders from around the world. But it has also been a provider of jobs and income for dozens of families of our team as well as a source of revenue for hundreds of freelance contributors.

We want to keep going through this uncertain period and create great content to inform and entertain you, but we will need your help to do it. More than anything else we want to have a reciprocal relationship with you and the best way to make that happen is through our memberships. We’d love you to join us as a paid member of the Singletrack community – we promise you a return on your investment through the content we have and will create for you plus the numerous added benefits included with all our membership options.

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Hannah Dobson

Managing Editor

I came to Singletrack having decided there must be more to life than meetings. I like all bikes, but especially unusual ones. More than bikes, I like what bikes do. I think that they link people and places; that cycling creates a connection between us and our environment; bikes create communities; deliver freedom; bring joy; and improve fitness. They're environmentally friendly and create friendly environments. I try to write about all these things in the hope that others might discover the joy of bikes too.

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Viewing 4 posts - 1 through 4 (of 4 total)
  • Behind the Media: Wyn Masters – athlete and entertainer
  • kayak23
    Full Member

    I think Wyn is great. WynTv has become an essential part of my pre and post – race World Cup viewing now.

    He’s really developed a bond with so many of the riders and that leads to you also getting to know them better.

    His privateer award scheme was a masterstroke of an idea and is such a great way of supporting these up and coming riders.

    More power to your elbow Wyn 👍

    Posted 1 year ago
    leegee
    Full Member

    Can’t view this even though I’m logged in?

    Posted 1 year ago
    scaredypants
    Full Member

    prob just for the paying punters, I guess

    Posted 1 year ago
    stwhannah
    Full Member

    @LeeGee this is a feature for paid up members rather than free ones. Membership starts at £20 a year for a digital only option, which includes the digital version of the magazine. If you think you’ve paid and your account isn’t activated properly please email subs@singletrackworld.com and we’ll get it sorted.

    Posted 1 year ago
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