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[Closed] STW 2011 calendar

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[#2280828]

Just got this with the latest magz, nice cycling / scenery photos BUT can anybody please explain what the May picture, to me a semi obscenity, is meant to be and why does it defile an otherwise perfectly acceptable calendar ?


 
Posted : 13/12/2010 6:23 pm
 tang
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I dont like it much either.


 
Posted : 13/12/2010 6:40 pm
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took me a while to realise they're playing with cycle locks - but I guess what Knog are after is publicity in discussions like these..... They certainly go for the quirky shot


 
Posted : 13/12/2010 6:41 pm
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looked more like some strange game with hose pipes; certainly NOT a picture I`d want displayed on my office wall at home.....


 
Posted : 13/12/2010 6:45 pm
 jj55
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I am very disappointed that STW has gone for this picture.Of all the wonderful biking pictures there are available to show, why on earth have we got to go through May looking at this stupid picture. 🙄 If I wanted soft porn there are other calendars around. What is the point! I now cannot put this calendar up at work, and have reservations about putting it up at home with the kids about! Also where is the info about the locations? C'mon STW you can do a lot better than this!


 
Posted : 13/12/2010 6:51 pm
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I seem to remember a discussion on Knogs pics from last year!

Shaggy's shot is the best one there, I think the rest are mediocre IMO of course!


 
Posted : 13/12/2010 6:56 pm
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Every year Knog seem to have a dodgy/irrelevant/out of context shot in the calendar. Puts me off buying anything from them on principle.

Surely they must be able to sort something decent for next year?!? 😯


 
Posted : 14/12/2010 6:28 pm
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Firms who sponsor a page are given the option of providing the picture for that month. Most of them choose an inspirational scene with great riding. Knog don't. I guess it's had their indended effect to have you talking about it here... Their picture last year annoyed people too and they ended up offering a free 'Download and print out' replacement picture. I'm sure they'll do that for next year too if you're offended.

In their defence (of sorts) it's a lot better than some of Knog's Eurobike booth contents...


 
Posted : 14/12/2010 6:57 pm
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I'm intrigued to see this picture now.

As soon as my issue arrives in the post, I'll have a look.

I remember the picture last year, which was completely at odds with the rest of the calendar.

They obviously do it to shock and work on the basis that there is no such thing as bad publicity.

It just means for me that I won't be able to take it into work.

A bit of a shame to be honest.


 
Posted : 14/12/2010 7:15 pm
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I'm not offended, but I'll be taking the calendar down in May.
At best the folk I work with will think I'm even more of a weirdo than they already do.


 
Posted : 14/12/2010 7:24 pm
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I had mine up at work - just printed off a bike picture and stuck it over the 'girls in cycling gloves'

I'll do the same this year - if the mag ever turns up..............


 
Posted : 14/12/2010 7:25 pm
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Every year Knog seem to have a dodgy/irrelevant/out of context shot in the calendar. Puts me off buying anything from them on principle

it puts me off buying the magazine. haven't bought it for months but was going to treat myself this time. but no, i really can't condone dodgy shite soft-porn, it's horrible, and of course, hypocritical.


 
Posted : 14/12/2010 7:26 pm
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I wouldn't go that far


 
Posted : 14/12/2010 7:30 pm
 Drac
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I agree I prefer quality soft porn.


 
Posted : 14/12/2010 7:33 pm
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It's not soft porn though. It's just a rubbish picture of two people holding locks. For such a design led brand, it's a baffling choice. I just had a look at their blog* and there are hundreds of photos that would have been a better choice.

*Dammit, I fell for it and went to their website!


 
Posted : 14/12/2010 8:06 pm
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Chipps, surely Singletrack have a say in what goes in the Singletrack calendar or has the mag lost it's independence in favour of £££??

Like last years effort it means that many of us who have to work in an office cannot use the calendar as is, I've gone and bought ProCycling mag this month, now that's an inspirational bike calendar!


 
Posted : 14/12/2010 8:16 pm
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Just cut off the bonus December 2010 photo, and hang it in front of the shonky Knog image. That's what I intend to do as yes, it is pants, (in every sense of the word)


 
Posted : 14/12/2010 8:20 pm
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bagpuss - Member
Chipps, surely Singletrack have a say in what goes in the Singletrack calendar or has the mag lost it's independence in favour of £££??

Completely agree.

Surely the fact that the 'Knog' page on this years (2010) calendar caused issues should have been enough for STW to have the final say???

There must be a lot of other companies prepared to provide a cool and inspirational picture for the calendar.


 
Posted : 14/12/2010 8:27 pm
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Replace it with a reader's pic .. competition ? ....oh sorry that would mean loss of revenue ....silly idea ...sorry!


 
Posted : 14/12/2010 9:25 pm
 PTR
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I wonder how the other eleven sponsors feel knowing that thier efforts, time and expense are going in the bin, thanks to this?


 
Posted : 14/12/2010 10:11 pm
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I'm with the majority of posters here, Knog is far too weird. Additionaly not sure I'd be comfortable hanging this up during May in the office.

I love Singletrack and have never tierd of the magazine, always feel that it's separate from the other bike mags...but I feel this calendar overall (again for another year) does not symbolise what Singletrack stands for. Sorry Chipps, just feel you guys have the potential of really pushing your atitude and outlook a lot better via these channels


 
Posted : 14/12/2010 10:44 pm
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The first Singletrack calendar didn't have advertising, or if it did, it was very discreet. I remember being disappointed the next year when it was just a series of bike company adverts. From then on they have sadly just gone into the paper recycling bin.


 
Posted : 14/12/2010 10:59 pm
 jj55
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Chipps, thanks for the response. I've stuck with Singletrack for a few years now because I feel its more like being part of a select club than just being a subscriber. I can fully understand the commercial aspect of running the mag, it can't be an easy time for any mag at present. But please have a little more understanding for your main readership! Give us lovely inspiring pictures that will encourage us to get off our middle aged fat backsides (can I say backsides?)and get out there, not a crude attempt at soft porn that quite frankly looks like something a kid did! Berlusconi would like it, I don't.

Oh! and keep up the good work with the mag 😉


 
Posted : 14/12/2010 11:24 pm
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I'd just like to receive my subs copy & the enclosed calender. re-read last months copy where there is a mention of this months mag being for sale "early december". Well, it's now mid december!!!


 
Posted : 14/12/2010 11:39 pm
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Hmmmm, STW print controversial calendar pic, resulting in thread about said calendar . . . cue lots of curious folks buying the mag . . . win win situation then 😉

Incidentally, I didn't find the 2009 Knog pic at all offensive - never made it up on my wall though - I think my son nicked it. That said I have a mental picture of what the 2011 image may look like and can't imagine anyone running off with that one 😉


 
Posted : 15/12/2010 12:08 am
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Had the same problem :mrgreen: in the house two years ago! The STW calender was the kitchen one for a couple of years and then then that first Knog ad appeared and the calender disappeared. (No 'sex' please we are British) I am starting to feel like a sad old man 🙁 Still buy the Cycle Passion one for my best mate - goes up in his shed and reckons its a top pressie.


 
Posted : 15/12/2010 10:43 am
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I don't subscribe ergo have no calendar.

I'm quite comfortable with semi naked ladies though, so if there's one going spare I'll pay the postage.

Email in profile, ta!


 
Posted : 15/12/2010 10:50 am
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There's always one month on the calendar which seems a little unsafe for work 😉

The fact that it's Knog again also put's me off them as a brand.


 
Posted : 15/12/2010 11:02 am
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I'm confused, havnt seen this years yet, but 2010 one is here at work with me - whats wrong with Knog page, is it because theyve got skinny tyres??

.........or am I looking at the wong thing


 
Posted : 15/12/2010 11:04 am
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Can't say I'm offended - it's just a stupid, crap pic IMO. On the same level as some idiot walking around with a t-shirt with the f-word on it trying to be clever/controversial or more bike-appropriate, those lame 'one f-word-ing speed' stickers.

Puts me off the company sponsoring it too.


 
Posted : 15/12/2010 11:09 am
 DezB
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Could someone post the pic here please.
See if it gets the thread deleted.


 
Posted : 15/12/2010 11:12 am
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[url= http://www.knog.com.au/cms-downloads/knogalogues.phps ]go here, 2011 catalogue about 3/4 down[/url]


 
Posted : 15/12/2010 11:20 am
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Not seen the calendar and hence the pic yet but why is Knog a sponsor of the Singletrack calendar? Their entire product line has little or nothing to do with mountain biking and much, much more to do with commuting and town riding.


 
Posted : 15/12/2010 11:26 am
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Is that it? Jeez, there's some prudes on here!


 
Posted : 15/12/2010 11:56 am
 DezB
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This?
[IMG] [/IMG]

It's almost like 2 people from Knog peeing themselves laughing at the prudish STW forum (year 2)


 
Posted : 15/12/2010 12:07 pm
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I think so


 
Posted : 15/12/2010 12:08 pm
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Chipps, surely Singletrack have a say in what goes in the Singletrack calendar or has the mag lost it's independence in favour of £££??

Its a [b]FREE[/b] calendar - it costs money to design, print, distribute, pack and post. The advertising will either just cover costs or make them a bit of money.

If they were charging £5.99 for a premium stand-alone calendar I could understand the moaning!


 
Posted : 15/12/2010 12:09 pm
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It's just a pretty poor, amusing for half a second, photo that you dont really want to have to look at for a whole month.
Some of the other photos are nice though. Will prob just cut these out and put them up at work. The calendar as a whole just looks too much like an advert to hang up.
Still, would prefer to receive the calendar than none at all. Although would obvisouly prefer a calendar that I want to use.


 
Posted : 15/12/2010 12:11 pm
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it's not soft porn, it's not offensive....it's just err, shite! sorry to harp on but the excellent photos i see in ST both in the mag and by the mag's contributors are very inspiring, this photo makes me want to to think what the **** is this doing in the singletrack calendar and doesnt make me want to buy products by whoever is advertising (see what i've done there, avoided mentioning the manufacturer's name..not wanting to mention the reason why we are all discussing this for marketing reason on the forum?) 😯


 
Posted : 15/12/2010 11:25 pm
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oh dear, it looks like I will have to actually spend money and pay for a mountain bike calendar for my office next year because I don't like the free one that I got for nothing... 🙄


 
Posted : 20/12/2010 7:33 pm
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"wrong with Knog page, is it because theyve got skinny tyres??"
The knog month for 2010 wasn't a problem, it was 2009


 
Posted : 20/12/2010 7:42 pm
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Our first couple of 'inspirational' calendars were full of lovely photos and printed on nice paper. We struggled to sell enough of them at £10 or so each to cover the cost of the print-run and the photography - and were often still left with a couple of hundred (representing hundreds of pounds) in the summer... So we adopted the approach of printing a lot of them, getting the pages sponsored and giving it away with the magazine. The calendar covers its costs and everyone gets one. I guess if you don't like it, then it's not like it's cost you any extra. As I mentioned, we give the option of the page sponsor to supply their own artwork, or else we'll supply something appropriate. Unfortunately, if they want to supply something inappropriate because they're an 'edgy' company and want people to talk about (worked, hasn't it?) then that's what we go with, in the same way that we might not like every single advert that's in the magazine, but they help it be made, so we're happy to have the advertisers there.

However, if 500 of you want to send me £12 by August, I'll produce and print you 500 copies of a lovely calendar for 2012 with some inspirational pictures in. But stumping up £5K and hoping to sell enough to cover the costs isn't something we as a small independent company can afford. We do offer a few screensavers that'd be good to download and print out if you fancy an alternative...


 
Posted : 20/12/2010 7:55 pm
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That stupid picture meant my copy went straight in the bin as I'd be embarrassed to put that up.

An opportunity ruined for those who paid for advertising space by the selection of a daft picture that totally devalued the appeal of the whole thing. To be honest a few of the pictures are disappointing - a project clearly led by the advertisers.

Not personally too worried but if I had paid for a month's advertising I'd be less than impressed.


 
Posted : 20/12/2010 7:58 pm
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I'm sorry but am I the only one who finds this ironically funny, and somewhat hypacritical of the STW masses, come on people is this not just Friday Kylie or A&A or any number of other threads that appear on here on a regular basis, have we all started taking ourselves way too seriously, if you don't like the calendar don't use it, it was free, the magazine itself this month was excellent, (not brown nosing here, there have been some ropey articles of late) getting a calendar was a bonus, so hey ho, if you don't approve of it, nevermind, but a two page thread (so far) has to be fairly good advertising for Knog (great back up commuter lights IMHO) anyway nuff said back to my Monday Moscow Mules, have fun people and remember, just chill, no one got hurt..


 
Posted : 20/12/2010 8:12 pm
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My calendar has just arrived and I don't know whether to bin or try to patch it up. It's certainly put me off Knog!

I've been looking forward to the new Calendar arriving for a while, it's one of the highlights of the mag. Although it may be free it's one of the reasons I subscribe.


 
Posted : 22/12/2010 1:12 pm
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