I've had 5 10s, well technically still do though they're retired, I don't think they measure up to my AM40s. Ever so slightly grippier, but less practical- they soak up water like you wouldn't believe, which combined with the general cheapness of the build and the cardboard insole meant they started to fall apart after one winter. The AM40s keep my feet drier, and dry out faster to boot, and are nailed together better. The choice of sole stiffness is nice too. I might consider a different pair of 5 10s in future but mine were just a fairly poor runner up.
Still, I do a lot of riding in an ancient pair of Vans, which aren't quite as good but still do the job perfectly well.