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A girl
In hot pants
*sighs* I understand that you need to sell stuff, but please please please stop with the sex images, I don't want or need it from bicycles, I live in a world already freaking obsessed with tits and front bottoms, can we please leave it out of bikes?
thanks
*stumbles off to buy Knog*
Im not obsessed, just curiously aroused..... 
Thanks for the heads-up.
Where I can I buy these wonderful lights???
Walking a bit awkwardly there??iDave - Member
*stumbles off to buy Knog*
Sexist pigs
Knew I could rely on you....
'snot ironic.
your title was probably being sarcastic though.
Now: These hotpants you're wearing....
Mmmm, wanders off to the chippy....
how do you know it is a girls bottom?
It might be a lightly built boy.
Aside from it being sexist it's a very lazy approach to advertising. As soon as I see a scantily clad girl advertising something that a scantily clad girl has no use for I know that the people responsible for the advertising either ran out of ideas, are lazy or were not paid very much for their time and couldn't be bothered.
I haven't looked (honest) but I just bet they've got a topless bloke somewhere on their website. The dirty bastards.
At this point I'd love to make a lofty, dismissive and aloof statement about sexist advertising.
However I've recently bought not one, but two sets of Knog lights. I suppose this must be entirely due to liking nice bottoms
Curse you!!!! Exploiting my weak male fallibility for your own commercial ends!!!!
there are only three motivations for actions, including purchases - fear, sex and greed. using sex to sell bike stuff is dreary and lazy, but nice bottoms are still nice bottoms.
Surely a link to this advert is warranted?
How otherwise can I formulate a well reasoned opinion in line with the STW massif?
With the amount of amusing bike related terms we have to try and not s**** at, it's very hard not to snort unintentional bum humour.
I have no idea how the journos cope with presentations from well known suspension manufacturers explaining "Bottom out resistence" and "Blowoff control" without falling into a gelatinous giggling heap.
That said, I agree 100% that an advert that features a scantily clad girl as it's USP is both crass and an anachronism. I don't need an only just post pubescent in hotpants to tell me of the existence of a certain brand of light. However, I'd be more interested in buying it if the advert showed why it's better than it's competitors.
[edit] unless it's saddles. Front bottoms (and back bottoms too, not to mention John Thomases) have a massive relevence when you're trying to market a decent saddle.
binners - Member
due to liking nice bottoms
It's spelt licking ๐
PJM1974 - Member
I have no idea how the journos cope with presentations from well known suspension manufacturers explaining "Bottom out resistence" and "Blowoff control" without falling into a gelatinous giggling heap.
http://www.singletrackworld.com/2011/09/up-the-buttress-a-hebden-bridge-hill-climb-event/
I resolved never to buy a knog product after the calendar ad, and I never have
Ah the infamous Knog STW calendar ad.
But what has the softest variety of teen porn have anything to do with the products they're selling? Anyone?
There isn't even any humour there that I can see...
I'm 37. I'm probably old enough to be a father to those two models.
there's a poster board advert at the moment of a young lady bending over in small shorts.
I literally have no idea what it is trying to advertise - yes, the advert worked in that it got my attention (boooiiioooiiioooing), but it didn't sell the product to me.
I'm not sure whether that makes me better because I'm not susceptible to marketing or worse because I looked but couldn't get beyond the main 'message' of the poster.
Where is this boy with the lightly built front bottom?????
To give it's dues, it's advertising a bike light that you clip to your clothes. She's wearing it where I would wear it if I bought one. It could be my arse on there.
That said, she probably doesn't need to be shimmying that way. That, hypnotising way...
Oooh! It doesn't affect me. I am impervious to marketing and advertising. My ego is like a shield of steel!
Carefull about being sexist.
Chicks hate it.. 
LOLing at Charlie, a certain forum member?
knog really piss me off, they do some patches for inner tubes as well they have a cartoon topless girl on them and are packaged like condoms.
weird and annoying
That picture up there is also annoying (but hot at the same time, which is sort of annoying as well ๐ณ arrrrgghhhh hate adverts
How do you make 5lbs of fat interesting?
Put a nipple on it.
Or, in my case make it slightly greasy and smell of salt and vinegar.
It's men, we're the problem, we are hard wired to be keen on women and it gets in under any amount of socialisation, under any amount of decency and breeding, we're pretty much pigs.
^^^ That window's filthy!!
dear god! children! faces! unthinking!
Qwerty, this thread already had a lesbian.
But yeah, I don't buy from Merlin because of a sexist marketing campaign. One lost customer probably doesn't anything to them in the grand scale of things, but what else can you do other than avoid companies that have marketing that you object to?
You make threads like this one, and point them in the direction of it I suppose. It's not even as though their lights are that great anyway, and selling using incongruously placed young women is a bit sad.
selling using incongruously placed young women is a bit sad
Never mind incongrously placed young women, what about incongrously placed lights? Who sticks lights to their bottom, really?
Actually, don't answer that...
...and they are on Twitter and Facebook so it should be easy to let them know that you don't like it, unless you are old and dim like me.
I hang a clip light off a back pocket if the bike I'm on doesn't have the attachment on it.
just sayin'
erm, I clip an LED to my perfectly formed taught buttocks when riding back from the pub. Im sexist, arent I?
It's a bit like this, 90% of mountainbikers are men. Most of those will find the ad eye catching. So knog are just appealing to their target audience. Clever Knog, if not a bit lazy. But it's really no different from Coke. 90% of fat biffers who drink diet Coke are women, hence the advert with the topless man.
You don't work in advertising do you.
Stoner, wearing hot pants? LOL
Ah! There's a light in that picture. Hadn't noticed...
Maybe not the best ad but what else can they say: "Knog: Our lights look kind of cool but aren't very good"?
Stoner, wearing hot pants? LOL
bit of sick's come up



