My Rocket Ron has just done this recently too!
Been seated fine on the rim for months, come down one morning to find the tyre has popped off rim and splattered sealant everywhere.
When I refitted the tyre and inflated there was a irregularity in an area which gave the illusion of a buckle when the wheel span.
I re fitted the tyre a few times and inflated following all the instructions out there, each time the tyre distorted in the same place.
I removed the tyre and on close inspection the bead appears to be faulty/damaged in the area where it’s distorted under inflation…
I’ve put it down to a knackered tyre and am in the process of sourcing a replacement. Not happy as the tyre is otherwise un damaged and loads of tread left:-(
Mine was Evo Pacestar triple (non snakeskin). Bought them nearly new s/hand so doubtful I can claim anything under Schwalbe warranty. Disappointing if it’s not a one off as they’re not exactly cheap.