website costs

That “designers” who do “branding” cost you a lot of money for nothing

Its all emperors new clothes.

Page 2 stick…

oh please TandemJeremy!! 😯

That “designers” who do “branding” cost you a lot of money for nothing

Well again it depends on what the client requires and depends entirely on what you think ‘branding’ is.

Is the McDonald’s ‘brand’ just:

or is it how they talk to their customers through their website, the images they use in brochures, the colours of the interiors of their restaurants, the tone of voice of their advertising, the cut of the uniforms their staff use, their charity work….

Feel free to give me a ring if you want Dave, Don’t mind taking a look at the guy you are interested in… I’d say for £600 your getting something templated onto a wordpress design and he either really likes you or needs work.

ecomm usually starts around £1800 with SEO in mind, design and support

UK designers will know the UK market better than designers in other parts of the world.

Really? A website is a website is a website….

The fundamental way that people use the web is global. The only thing that changes are languages used. The computers are all the bloody same, aren’t they? Praps with a different keyboard.

As for design trends; tinternet makes it easy to follow aesthetic trends from place to place.

UK web designers are just going to have to accept that even brown people have computers now, so it’s time to sell the Porsche and holiday villa in the south of France.

even brown people have computers now

That made me 😆

But in reality, more UK designers are more likely to understand the UK market (assuming the website is targeted at UK users only) than someone from overseas.

elfin, you’re full of BS, you obviously don’t know what you’re talking about so why don’t you move on?

how they talk to their customers through their website

More ridiculous nonsense

Can you not see how ridiculous you sound? The issue is that its a small incestuous world of web design and media and everyone convinces themselves and reinforces it with each other that this guff has meaning. It adds no value and has no meaning.

to those of us that live in the real world it is such obvious emperors new clothes

Buy cheap buy twice, nothing is free apart from haribo’s with some bike orders.

More ridiculous nonsense

Can you not see how ridiculous you sound? The issue is that its a small incestuous world of web design and media and everyone convinces themselves and reinforces it with each other that this guff has meaning. It adds no value and has no meaning.

to those of us that live in the real world it is such obvious emperors new clothes
So do you honestly think that McDonald’s have had absolutely no benefit from creating and maintaining their brand image. Seriously?

If you are being serious then I would love to see what brands you buy and what compels you to buy them. Or do you think you are completely free from the influence of brand communication?

breatheeasy – Member

Web designer in not listening to customer shocker…

Customer not telling the web designer what they actually wanted shocker…

Hmmm! Hadn’t thought about that. But I do like the way that deisigners get all precious about their hidden art. I particularly like the way that there is a general air of superiority and that the client doesn’t know what they want. This is probably why they go to a designer, so that they can be guided and advised and not patronised or alienated. You are supposed to be working as a team, no? So why talk down to the customer/potential customer? The them & us mentality doesn’t win you any friends. I have been told that I’m wrong on more than one ocassion in this thread, yet I wasn’t asked any questions to give a detailled explanation, good people skills there. The best form of defense is attack etc… 🙄

TJ… stop please!! 😳

Branding was round long before web and new media!

Unless you live in a bothy in the highlands with a peat fed burner and surviving off the land then you interact and are affected by branding pretty much everywhere. There is no emporers new clothes about it!

more UK designers are more likely to understand the UK market

Explain ‘UK Market’ please. Cos to me, a market is a market, or do people in the UK buy stuff in a very different manner to people elsewhere?

come off it MF

Do you think about this at all? Does any of your guff have any meaning at all?

“Brand communication”
“talk to their customers through their website”,
“Brand message”

Guff – meaningless guff

So do you honestly think that McDonald’s have had absolutely no benefit from creating and maintaining their brand image. Seriously?

So, you’re trying to put the cart before the horse, how did people buy things before branding became such a buzz concept?

Explain ‘UK Market’ please. Cos to me, a market is a market, or do people in the UK buy stuff in a very different manner to people elsewhere?

Yes people buy things in different ways, are attracted to different things visually.

Look at the car market – similar cars in the US market are designed differently than the UK equivalents.

Or clothing – look at how someone on the continent dresses compared to the UK. Or the Far East for that matter.

Uk people buy from UK websites in 99% of cases. American people buy from american websites in 99% of cases. Indian people buy from Indian websites in 99% of cases. they buy different things, the websites will be designed differently to reflect the demographic of the customer base (if done properly).
Who knows the UK customer base better? a UK designer, who lives with, works with, and interacts with those people every day, or an Indian or American designer?

I am completely unaffected by “branding” or advertising

Maxray – what is the meaning and benefit then – and not in meaningless gobbledegook please.

Its such obvious emperors new clothse its funny

A Belgian.

Guff – meaningless guff

If you think so, look at what you wear, what you drive, what food you buy at the supermarket, what supermarket you shop in. Then ask yourself why you are making the choices you make.

come off it MF

Do you think about this at all? Does any of your guff have any meaning at all?

“Brand communication”
“talk to their customers through their website”,
“Brand message”

Guff – meaningless guff

😆

I am completely unaffected by “branding” or advertising

what shoes do you wear? why do you wear them?
what car do you drive? why do you drive it?
what shops do you shop in, why?

MF, you beat me too it, twice!

how did people buy things before branding became such a buzz concept?

And when was that then?

And people didn’t NOT buy things, there was simply much less influence on what they chose to buy. Why do you think people call society today a ‘consumer’ society? Because every day we are bombarded with reasons why we need the latest X because it will do Y for our Z.

Can you actually explain the meaning of any of those statements then?

As for me – I am completely unaffected by advertising or branding. (except occasionally in awareness of somethings existence but that is very very rare) I know exactly why I make the choices I do and its nothing to do with marketing guff.

Not saying it’s a good book, but this was an interesting read:

Might be worth a read, those in the “branding” argument on here.

TJ, do you not associate reputations with certain brands, which informs your judgement? E.g. you might expect shimano gears to be reliable despite having never used the model you’re buying before.

It adds no value and has no meaning.

Of the top (by value) 100 companies in the world around 30% of that companies worth is atributed to it’s brand. No value my arse.

I am completely unaffected by “branding” or advertising

You meen you know so little about it you dont realise how it effects you.

I know exactly why I make the choices I do and its nothing to do with marketing guff.

Branding is a little more than just marketing (as in advertising). Every time you make a desicion based on price you are making a decision based on a products brand position in the market – are you saying you have never chossen a product due to its price?

mf: do yourself a favour and just walk away on this one. Works for me!

If you think so, look at what you wear, what you drive, what food you buy at the supermarket, what supermarket you shop in. Then ask yourself why you are making the choices you make.

Convenience, cost, parking, taste, likes and not because someone tells me to. I also use 4-5 different supermarkets for different reasons. I drive the car I drive because it was the right price and available (nothing to do with the brand).
The clothes I wear etc…
If the McDonalds brand is so powerful, can you explain why I never go there?

I am completely unaffected by branding or advertising

Mind you, I have got to say that would make a great Howies Tee…
😆

Can I rob that line and make myself a few £££££ selling tees with that on TJ?

Here’s an example of a ‘brand’ for you TJ:

It’s quite a powerful one…

Users (and most customers) only know what they actually want, once they’ve got it (or not got it)…

warton – Member

“I am completely unaffected by “branding” or advertising”

what shoes do you wear? why do you wear them?

Doc martins – I have worn them for 30 years because they last well and are conmfy when on my feet for 12 hrs

what car do you drive? why do you drive it?

I don’t have a car.

what shops do you shop in, why?

Local shopping street as they are nearest with the nearest supermarket because they are nearest.

I am sure there are advertising agencies all over that are very happy that some people really do believe they are not persuaded by brand marketing – it makes their lives so much easier selling to them.

As for me – I am completely unaffected by advertising or branding.

First thing that popped into my head was “or so you think”. Whatever you think you’re choosing to buy, someone has identified you as a target and marketed and branded themselves to fit with what you think you’re independently choosing. It’s called market led product orientation.

TJ,
why did you first try those doc martins?

I am sure there are advertising agencies all over that are very happy that some people really do believe they are not persuaded by brand marketing – it makes their lives so much easier selling to them.

Snap!

MF – want to explain what the meaningless phrases I picked up mean in your book

This thread has such quality bs there should be roses on it!

Really? A website is a website is a website….

😆 a bike is a bike is a bike or a tyre is a tyre is a tyre….

If the McDonalds brand is so powerful, can you explain why I never go there?

‘cos you’re anti that brand?

Doc martins – I have worn them for 30 years because they last well and are conmfy when on my feet for 12 hrs

And that is exactly how they position and brand themselves. The Doc Martins brand is very powerful and has a huge budget!