gullibility of the bike buying public and the utter cynicism and contempt displayed by the manufacturers
Really, it’s not that way. Calm down.
Markets change, products change. Businesses have to move on or they stagnate and a stagnating business is a dying business.
Sometimes they get it wrong, perhaps they have here, perhaps they haven’t. But they have to try.
I really doubt there was ever a conference in a dark smoky room where a bunch of “industry bigwigs” thought best how they could shaft Mr Rusty Spanner of Singletrackworld.