HSBC – I have been with them for 20 plus years. I have never had any problems whatsoever, their staff are helpful, respectful and I trust them. They have provided me very competitive “off tariff” personal loans, to the point I could have simply put the money in a savings account and made money.
I see no reason to change for quick incentive, knowing I then have no relationship history with my new bank. The branch staff do not know me personally, but once I provide my account details then their customer segmentation kicks in and I am made to feel like a highly valued customer.
Compare this with Nationwide whom I have had my Mortgage with for 10 years continuously, never defaulted etc etc and every time I go into my local branch I am treated like a leper. They are also difficult to do business with – you need to write to head office, I need all your details again to open that account, the next time you can see a mortgage advisor on a Saturday is in 6 weeks time, but you keep writing to me telling me to come in and speak to someone at my local branch. 20 years behind in CRM IMO.