I’ve not looked at press releases yet but, let me guess:
Looks exactly like the previous one, slightly lighter, better processor, some new trivial gimmick like NFC or faster wifi that’ll be ported to the old devices in an iOS update anyway, maybe a shinier screen, queues of people round the block who hail it as revolutionary and have to have it Right Now. How am I doing?
I don’t know, maybe it’s just me. The original iDevices were revolutionary, they changed the way we think about mobile computing. But since then we’ve seen evolution rather than revolution and I struggle to get excited about it. And the other streams aren’t much better, occasionally something interesting might come along, these bendy displays look interesting for instance, but we seem to be stuck in a thought process of “I’ve finally paid for this phone after two years, time to throw it away and spend another two years paying for something slightly better instead.”