Without coming across poncy they are a budget watch which look OK. Personally I’d never own one but each to their own.
Hamilton is not a brand that would currently appreciate in value.
Y’know what, a great many people just want a nice looking watch that tells the sodding time!
I have a TAG Series 1000 I bought around ‘82, that’s really well worn, paid £250 for it, couldn’t care less what it’s worth, a Yema Rallygraf I bought ten years before that, that I recently spent £450 on having a mainspring replaced and serviced, possibly worth around €1200, paid about £50 for it, it’s current value only meant it was worth spending much more than I paid for it getting it fixed, as it was the first watch I paid for with money I earned.
I also have a Seiko SPORK I paid £650 for, NOS, which may or may not be worth more to a collector, but I honestly don’t care, because it’s a lovely watch to look at and wear.
Then there’s the Casio I bought for my late step-dad for a birthday present after his cheap Cotton Traders watch went missing, paid £19 for it, modded it to fit a Zulu NATO-style strap, and I’m more than happy to wear that in place of any of the others, just ‘cos it’s cheap, takes lots of abuse, is really clear to read, as it’s a military style analogue, and it keeps time extraordinarily well.
People will pay insane amounts for ugly watches just because they appear to be collectible and increase in value, others, like the OP, really just want something that looks nice, is well-made and reliable; just because you’re a snob, doesn’t mean everyone else is.