the done thing is to spend a bit of time and bed them in properly
Meh, just ride and brake heavy on a few descents or while riding off, but for all the variations I’ve done including not bothering at all, I’ve noticed no difference really once I’m properly riding the trails.
If you’re about to start a race though with new pads or discs then sure I can understand you want peak performance from the off. Nothing I do requires peak performance as I pedal out of the car park or house, but will be up and running by the time I hit proper trails or done that a few times (bearing in mind I myself won’t be up and running properly for a few trails anyway).
Noting also I’m just a social rider or pedal hound. In it for the smiles and miles but not Strava times.