What is Fresh Goods Friday?

It’s Singletrack’s long running, weekly roundup of all of the new products that have been sent in to the magazine.

Where do all of the goods come from?

They’re sent in by bike companies and marketing agencies

What happens to all of the products?

They’re featured and then some are reviewed down the line in either Singletrack Magazine or in online reviews and photoshoots.

What happens to them when you’ve finished with them?

They’re usually sent back after review, or kept on long-term test bikes. But no one ever asks for shorts and shoes back. Trust us on that. Once we were asked to return some brake pads.

I’m a company making the next big thing. How much does it cost to feature in FGF?

Nothing. Nil. Zero. Diddlysquat. Sod all. Just send all ‘next big things’ to us at – Fresh Goods Friday, Singletrack Magazine, Lockside Mill, Dale Street, Todmorden. OL14 5PX. Please note that if you require the products back after they have featured then you are responsible for arranging collection at your cost. While it is our policy to feature everything we receive in FGF if we decide your product is not suitable for publication we won’t do it. Publication is at our discretion. Whether a product goes on for publication as a review is at editorial discretion. Beer, coffee & spirits will ALWAYS be tested.

Fresh Goods Friday 753: The Apparently Apparel Edition

Hello? Is there anybody there? We\'re certainly not here. We\'re over there. Somewhere. Eating things most probably.

Fresh Goods Friday 752: The Very Helmet Edition

Hey gang! It\'s time to gawp at some of bike and bike-adjacent stuff that\'s landed at STW HQ this week.

Fresh Goods Friday 751: The Not As Much As You’d Think Edition

Hey now, what does this week have in store for Eff Jee Eff? Well, there\'ll be not much an intro that\'s for sure. Because right now outside is Summer 2025!

Fresh Goods Friday 750: The Testing Messing Edition

Heads up! The clocks change this weekend. Yesss! Bring on the post-work golden hour dusky rides.

Fresh Goods Friday 749: The Last Week Of Winter Edition

Bringing you a not-yet-sunbleached edition of FGF!

Fresh Goods Friday 748: The M.C. Escher Trail Centre Edition

Don\'t you just love the pointlessness of mountain biking?

Fresh Goods Friday 747: The Wings of Love Edition

FGF 747… Benji is off, I (Hannah) am here. Propelled back to the UK by a plane. I don’t know if it was a Boeing 747. I tried not to...

Fresh Goods Friday 746: The K Circling Edition

It is Friday. It is kind of lunchtime ish. It\'s almost the weekend. Which probably means it is almost time to ride bikes.

Fresh Goods Friday 745: The Belly Guarding Edition

Perhaps the globe\'s finest collection of new bike stuff to be delivered to a media house on the Lancashire-Yorkshire borderlands.

Fresh Goods Friday 744: The Fort Manning Edition

It’s that mid-Feb kind of time of year where Hannah’s off to the States to see her hubby, Benji’s off somewhere secret to see something secret, and Mark is trapped...

Fresh Goods Friday 743: The Inessential Mix Edition

The gravity race scene is almost back. Kind of. Not yer World Cup Downhills (remember those? sigh...) but today is Hardline Eve

Fresh Goods Friday 742: The Ed’s Wood Hopper Edition

Fancy a jump? Excuse me? Welcome to this week\'s tempting and dangerous collection of New Biking Stuff.

Fresh Goods Friday 741: The (G)Loveless Edition

Good afternoon gang! Can you hear us at the back? Then we shall crack on with regaling y\'all with the stuff that has arrived at Singletrack Towers this past seven…

Fresh Goods Friday 740: The Grindstone Cowboy Edition

Welcome one and all to the latest - and some would say greatest - collection of New Bike Related & Bike Adjacent Items that we used to call \'Fresh Goods…

Fresh Goods Friday 739: The In Peach Meant Edition

Well, you’ve done it. You’ve made it through the first proper working week of 2025. It was hellish wasn’t it? Let’s go and attempt* to ride our bicycles now, yes?...

Fresh Goods Friday 738: The Sanny Claus Edition

As the STW staff slowly begin to return to work (or WFH-ing) we’ve yet to sift through the many deliveries – and Sorry We Missed You cards – that have...

Map access

Fresh Goods Friday 737: The Choose Your Own Adventure Edition

In a break from the norm, there are no goods. That’s because Benji and I are both due to be on annual leave for the next week, which is actually...

Fresh Goods Friday 736: The Clocking Watches Edition

It may the most clock watching ‘working’ day of the whole year but we’ve still found time and inclination to bring you Fresh Goods Friday. Swinging the lead “was a...

Fresh Goods Friday 735: The His Master’s Choice Edition

This week has seen us begin the annual onslaught of end-of-year looking backnesses. Kicking things off is our Editors’ Choice 2024 selections. Following on from this we’ll soon end the...

Fresh Goods Friday 734: The Most Popular Owl Edition

We may be deep into The MegaSack Period now but that won’t stop us from throwing out our regular round-up of new kit. Fresh Goods Friday is like Christmas every...

Fresh Goods Friday 733: The Bottled Flies Edition

Yes, it’s everyone’s very favourite day of the whole calendar year: Black Friday. And yes, we have an offer on (see below). But that’ll do. It’s undeniably a good day...

Fresh Goods Friday 732: The Gripping Death Edition

It’s that time of your mountain biking week again: Fresh Goods Friday! Let us all gather ’round the cyber hearth and sing digital songs of mirth and joy. How do...

Fresh Goods Friday 731: The Humpty Dance Edition

Friday is the new Wednesday. Although Wednesday has always been the old Friday here at Singletrack. It’s complicated. Whatever you choose to have your hump day, good luck getting over...

Fresh Goods Friday 730: The Fingers In Ears Edition

Nope. Not going to talk about it. Don’t know what you’re on about anyway. Everything is fine. Everything is fine. La-la-la! As if to prove such, here is a particularly...

Fresh Goods Friday 729: The DJI E-dition

It doesn’t happen very often in the modern era, but this year there has been a bike released that will probably go down in history as one of the key...

Fresh Goods Friday 727: The East 17 Edition

Alright, alright, everything’s going to be alright. That’s what the chaps from Walthamstow say anyway. And who are we to argue? This past week has seen Singletrackers in the desert...

Fresh Goods Friday 726: The Chain Damping Edition

No, it’s not called dampening. You can dampen something. You can damp something. But dampening is not a thing. Well, apart from a gerund or present participle verb. But it’s...

Fresh Goods Friday 725: The Enduro Wolsey Edition

Hello there little buddies! Welcome to the end of the week. We hope the week hasn’t treated you too badly. And if it has, go for a bike ride. It...

Fresh Goods Friday 724: The Elastomeric Edition

Welcome one and all to this week’s Fresh Goods Friday, so much better than Old News Monday. This edition brings you full circle. All will be revealed. On with the...

Fresh Goods Friday 723: The Big Strapping Edition

We are a relatively broad church here at Singletrack World and this week’s Fresh Goods Friday is testament to such. Droppers ‘N’ strappers. Video ‘N’ rubber. Flatties ‘N’ sunnies. Let’s...