I started building my own to save money back in the day. Now, it’s only worth building your own for the satisfaction of it. Pretty sure my last wheelbuild cost more than the factory built equivalent
Assuming you want one of the common wheel builds and want to use what ever pishy spokes they have used to keep weight down ….
Glupton bought a pro 3 on open pro wheel only to find they used sapim sprint spokes to keep weight down (sapim sprint spokes are basically just strong bits of plastic that stretch for fun! )
That and ime factory build wheels rarely come ready to ride. On the odd occasion ive bought one ive ended up backing it off and retensioning it evenly,
Give me a nice set of hand builts any day.