It’s alright, I’m naming my bike, I’m not starting a bike company, I think I will not get sued (I was dead pleased when I came up with “chromag” for my very old steel frame, got as far as making logo templates for it before I discovered it’s a real brand)
Right so what this is… I own a very modified motorbike, which at one point had the most absurdly loud exhaust on it. So a mate named it Reason, because if you were within about 10 miles of knockhill that day, you had to listen to Reason.
So now I’m making a pushbike that makes no sense, except that I have all the bits. So it’s a carrera XC hardtail with coil lyriks, mostly saint drivetrain, and about £750 worth of wheels and brakes. And ice spikers obviously. And when I leaned it against hte motorbike I just thought, “Unreason”
I’m so cool