I know this is a serious story – people have probably died from these things being used in Iraq – but you have to admire the brass balls of the guy behind them:
Jim McCormick refused to be interviewed for the Newsnight investigation, but told The New York Times that ATSC would remain in business: "Our company is still fully operational."[12] He told The Times that ATSC had been dealing with doubters for ten years and that the device was merely being criticised because of its "primitive" appearance. He said: "We are working on a new model that has flashing lights."[8]
Basically saying 'you and I both know this is a bag of bollocks, but I'm the one who's trousered millions from it, so am I arsed?'