I'm very sorry but the Big Society thing is all my fault. I gave Callmedave the idea. Well, I'm pretty sure I did.
I live on a main road, and there are some grass verges on the pavement outside my house. I like to keep it all looking nice, so when we come to sell, people will think "That's the house we always think looks nice". The council make a right mess of trimming the verges and the hedges so I do them myself.
Way back in 1997, Cameron was standing for the Tories in Stafford, where I live. He got beat by a local Labour guy, but I'm pretty sure he must have been going past one day, seen me mowing the verge and thought "that's a good idea - if ever I'm in power I'll call it the "Big John Society". Obviously over the years he forgot the John bit, but never mind, I still know he named it after me.