Conti tyres are generally a total arse to seal when new.
With particularly stubborn tyres the best tip I can give is to stick a tube in at highish pressure(40PSI plus) and leave them overnight then go back, carefully remove the tube whilst disturbing the other side as little as possible to try and leave the bead seated. put your valve and tyre-spaff in and pump it up.
The tube will push them out and form them into shape that makes them much more willing to pop on.
The good news is that once they’ve been mounted once they’re much easier to work with, it’s just brand new ones that are a real pain.