I bought a pair of the light-bicycle rims during the summer and laced them to Hope evo hubs. The 23mm is fine for road and cross, similar width to the Major Toms – also built up a pair of these with Hopes.
If you want hand builds quickly then you’ll probably have to pay a premium. That’s what happened to me last year when I switched to disc, so taught myself to build which is costing me more money.
I have some Novatech’s that I’m building into Stans Grail rims at the moment, they look to be decent quality but don’t have any experience of them yet.
I originally used strada wheels, Hope with BOR 29er, these wheels were hammered last winter and in summer cross and are as true as the day I got them out of the box.
Go for the best tubs you can afford!