Worth celebrating in my opinion. Used to work in digital publishing and I certainly raise my hat to the guys who've achieved this.
Had a look at Alexa (a traffic comparison site), couple of interesting little bits of info that made me smile
- Based on internet averages, singletrackworld.com is visited more frequently by males who are in the age range 35-44, are graduate school educated and browse this site from work (hardly a surprise, but nice to have it confirmed)
- Less than 50% of traffic coming to the site is off search engines (v. good low ratio in my opinion).
- The 5th, 6th and 7th most popular search terms that directed traffic to the site are apparently a)"ipad equivalent", b) "plastic central heating pipe" and c) "washing duvet jacket in washing machine" !
Apparently "Crumpler crisp suit" is a medium impact search query as well
Don't know if the above says more about the readers of Singletrack (myself included) or the accuracy of web analytics tools, but hats off regardless to the guys at Singletrack HQ on hitting a major landmark