CG – as OnionH was going to say…
We find it a real minefield with ladies clothes. We have undertaken polls with our customers, and are even sponsoring Hervelo to get a better understanding of what it is the girls like to see in the clothes.
The colours that we get in are invariably wrong – we have learned now all about things like hair colour and skin tone and fit that we didn’t know before.
It seems (and this has been said by manufacturers also) that there is no way near as much actual demand as you would suspect. The numbers of girls out there to buy tech bike clothing are pretty small in comparison to the male side of stuff. This means that there is always going to be a broader choice in the male section too. Even Gore with the majority of the designers being female on the design team struggle to sell anywhere near as much clothing as you would think they do.
Next week the Gore rep comes up to visit for a Winter order for 2011/12. I will be giving Hervelo the catalogue and the price guide and letting them put the order together. That in theory should allow us to get in the right stuff. Should be fun!
If you were interested in becoming ‘helpful’ and perhaps trialling some kit out and giving feedback then i would be very interested in speaking with you.
Perhaps you could call me later today? Shop number is on the site. There would be some consideration offered to you in return 8)