Junky - the 'pound' is not an asset, because it can't be traded onward - its value is intangible
You could sell me your name, but you couldn't sell me 'being you' - because that lies inherent in the respect that other people give you through knowledge of you and your history and background
So, your name would be a tradable asset - like 'gordon ramsey' would be - but if I bought the name 'gordon ramsey' it wouldn't make me into him.
I could use the name with his permission for trading purposes, and I could devalue it in the process by selling cheap crap under his name, but I still couldn't 'be' him, I could even run up loads of debt by signing cheques left right and centre that I couldn't pay for, and that would also devalue his reputation - so there is a significant risk to him if he let me use his name, and he might well end up having to settle those debts to recover his own reputation - it could go the other way, there could be a big scandal where it turns out he never did any cooking himself, and his reputation would be damaged, which would effect the value to me of his name.
but all the time the 'inherent value' in gordon ramsey (or the pound) remains an abstract that relies on him being him, and not something that could be traded.