"IME, anything you can buy for £5/ bottle in a supermarket are easily as good as the special introductory offers from Laithwaites, Virgin et al (e.g. £40 for a case) " and you don't have to pay for postage if you get it with your usual shop and you get clubcard type points, and its easy to take the wine back if you don't like it or its off….. "
Not really! I've just ordered a case for £45 delivered. That's £3.75/ bottle. Miles better quality than any supermarket plonk I've ever tried at the same price.
They also give you a refund if you don't like it, or it's off. In fact, when Virgin screwed up my last order, they gave me two free bottles.