I think a word of caution should be inserted in capital letters before your articles on Motorway Service Station rides.
I have just spent five months being repeatedly threatened by a couple of firms acting for MOTO because I over stayed my free 2 hours parking by 1 hour and 3 minutes back in January and failed to pay the £10 MOTO want. They threaten to take you to court and ruin your credit rating unless you pay them sums starting at £50 and escalating to £140. I didn't pay the £10 because I had no idea you were required to, and their signage at this particular Service Area is piss poor. In my case I was there because I had broken down and the RAC put considerable effort into getting me going again rather than towing me away.
The initial legal advice I got recommended I do nothing until I got the summons to
the small claims court, but I lost my rag with the repeated threats and fired off a polite both-barrels letter at my tormentors. They've just written back to say they are not pursuing it further.
Reading around the issue it seems that this is a new legal scam and 1 in every 15 motorists is going to be pursued in this way by these firms. It's supposed to be worth £50million to them so they are unlikely to give it up easily.
I didn't enjoy the experience. While I am pleased I don't have to do the court appearance I do feel slightly cheated because I'd taken time out to form what I thought was a good case.
My thought would be that you should insert a warning at the beginning of your article rather than bury it in one of the last paragraphs. I have to confess to not reading the whole of one of these articles until after my problem reared it's ugly head. So rather being forewarned, my partial reading, combined with the "Tiredness can kill- take a break " campaign had left me with the firm idea these were free public car parks