Shame but no surprise that this has happened tbf.
When I visited their small unit, they felt unorganised to a degree and the place ok in the setup if a little tight, not to mention they were on a tight schedule to put bikes together and get them out the door.
The rack of frames in day glo colours were well nasty in all honesty and the quality of welding absolutely shocking on batch I saw.
I’m reckoning it’s a trial and error process in bike industry especially if limiting yourself to a tiny segment of it to customer niches.
At least they tried, felt completely underwhelmed having left their site mind.