Best tip is to look for a diet which suits you.
The iDave diet (google that phrase) works for me and was a hit with several posters on here. It’s a good way to eat and is compatible with 2 or 3 days hard exercise a week. The only downside is it needs a bit of planning to make lunches on the go.
It seems to be focused on stabilising your insulin levels which does a number of things. It affects the way your body stores and burns fat and it prevents cravings for sweet and fatty foods. It’s amazing how many things that most people think are good diet foods (fruit, milk, cereal, cheese) can give you an insulin spike which in turn leads to a blood sugar crash which gives you an uncontrollable urge for chocolate.
Once you’ve got that urge, willpower alone can’t stop it.
Edit – You really don’t need to feel hungry on the iDave diet. I only had hunger pangs twice in the first 6 months. You’ll only lose weight slowly but that’s a good thing. Fast weight loss diets make you fat.