Well I think I may have seen a few minutes of The One Show a long time ago, but thought I would watch a little but yesterday as I had half an hour or so to kill. I think the word is cringeworthy. Maybe I am not the target market, but yes, it made me cringe with embarrassment and I didn't really like the design of the set which was more like that of a politics show, maybe because of Parliament in the background. The purple motif also reminded me of mid-90s adverts, maybe for loans or something like that.