as long as you happen to be the right size for stuff to fit, or are happy to accept compromise. no shoes i’ve tried are as comfy as specialized body geometry, likewise Aldi/Lidl bike clothes dont fit me at all.
As for the helmet, it’s probably not as light/well ventilated/good looks as the more expensive stuff from proper manufacturers. These guys actually do the research then some pikey outfit copies the shape and material, and just has production and distribution costs to cover, rather than any dev work.
AND, an Aldi wireless computer I had a couple of years ago was crap. was such a waste of money simply because it was so bad…