Exclusive: Guy Martin Wants To Clean Your Bike

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Everybody’s favourite TT Racer, truck mechanic and TV host, Guy Martin has just launched a new bike cleaner this week. Though, rather than just putting his name on an existing coloured detergent, his new ‘Proper Cleaner by Guy Martin’ has a bit of a different tale.

The big difference is in how the cleaner is packaged. Instead of shipping a big bottle of liquid around the place, which is mostly water, the Proper Cleaner comes in slug-form. For your £6.50, you get a sealed packet of two bright yellow slugs of cleaner concentrate. They’re wrapped in a water soluble packet that dissolves on contact with water, rather like those dishwasher or washing machine globules. Or, if you’re more adventurous in outlook, like the kind of packets they look for in a body cavity search at the airport.

guy martin, proper cleaner, bike cleaner
That could be any room in Guy’s house. There are machines everywhere…

It’s not the first time that a concentrate has been sold to save costs, shipping and the planet. GreenOil has had a semi-filled bottle of concentrate to ship for a couple of years. Where Guy’s cleaner differs is that replacements are a) dry packets and b) tiny. They’re about the size of a pair of cheesy Wotsits, and so they’re simple to post, or to store at home or in a toolbox. They come in a fairly sturdy resealable ziploc bag, so you shouldn’t have any worries about water getting to the slugs and dissolving them prematurely. The cleaner will keep for up to three years in its resealable pouch.

guy martin proper bike cleaner
How the packaged ‘slugs’ look
guy martin proper bike cleaner
And with a pair unwrapped. The contents are powdery rather than liquid, to avoid mess.
guy martin proper bike cleaner
Fill bottle…
guy martin proper bike cleaner
Add slug and leave for 30 secs
guy martin proper bike cleaner
Shake and then give the camera your best Blue Steel

As Guy puts it:

“Now then, 70% of the planet is covered in water and there’s a massive business in delivering it all over the world, that seems crackers! So, I had a yarn with a few folk about doing something soluble, add your own water whenever you need to.
We found a man, who knew a girl, who knew a fella, who found some folks up North, who could make what we needed and after months of testing, it’s now in your bottle but with your own water! It uses less fuel to get it to you, the liquid is bio-degradable, it’s not tested on Nigel the dog or his mates and it won’t take up half your shed! It’s Proper Cleaner and it’s the future!”

Guy recommends it “For cleaning your push bike, motorbike, or owt else with wheels (or tracks) on, week in week out, it’s the tool for the job. Just fill the bottle with your own water, drop in a complete capsule, give it 30 seconds, a shake and it’s reet.”

Proper Cleaner is said to be safe on all parts and surfaces, including carbon fibre, anodised parts, rubber seals and it’s disc rotor and pad friendly too. The made-up liquid is biodegradable too. And it’s designed, tested and made in the UK.

It’ll cost £6.50 for 1.5 litres-worth, including the spray bottle. Replacement packets are then a fiver for a double packet (which works out at £3.33 a litre) and will initially be available through Guy’s guymartinproper.com website, and then hopefully in shops around the place soon after that. We’ve got some for Fresh Goods Friday, so we’ll let you know how we get on with it.

And just to prove that it’s all endorsed by Guy Martin himself, there’s a video.
https://youtu.be/qVgWg6M1pdI
(Can’t see the vid? Click here)

Superfans will have caught a sneak peek of Guy using it on his site while modelling one of his bobble hats. That’s the Basil the Fox RNLI hat, that is.
Chipps Chippendale

Singletrackworld's Editor At Large

With 23 years as Editor of Singletrack World Magazine, Chipps is the longest-running mountain bike magazine editor in the world. He started in the bike trade in 1990 and became a full time mountain bike journalist at the start of 1994. Over the last 30 years as a bike writer and photographer, he has seen mountain bike culture flourish, strengthen and diversify and bike technology go from rigid steel frames to fully suspended carbon fibre (and sometimes back to rigid steel as well.)

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