by Jamie Ware
January 10, 2014
Female focussed Flare Clothing Company is off the blocks in 2014 with a pre-launch collection of mountain bike jerseys, available direct from the manufacturer’s online shop and selected dealers here. The full range officially launches at the London Bike Show in February 2014.
Ahead of the official launch, Flare have released their Lunar Jersey from the full range (in long sleeved and sleeveless jersey versions) which is made from breathable, wicking polyester. The bold graphics shows off the company’s feminine flair and attention to detail.
Designed and made exclusively in the UK the jerseys are cut with both a cycling-specific and women’s specific shape so that they are comfortable and flattering on the trail. The Lunar design starts from £39.99.
In what looks like it’s going to be a massive year for the fledgling British MTB crew, Elite downhill racer Emma Atkinson is now under sponsorship with Flare. “All [the] products are tailored for girls who like to shred, they come in eye-catching colours with pretty designs and will definitely get you noticed on the trail!”
Flare Clothing Company will also be the Women’s category sponsor of the 2014 British Downhill Series – BDS, the Home of the Worlds Fastest Racers! There is loads of information for riders and fans over on the BDS Facebook page.